Camila González and Mariana Costa’s tips on entrepreneurship

Camila González and Mariana Costa’s tips on entrepreneurship

Last tuesday, September 1st, we were invited to participate on an event about “Women on innovation and entrepreneurship” from First Tuesday. Who were the women with the innovative power? Camila González – Director of Mujeres del Pacífico (Women of the Pacific) y Mariana Costa – Co Founder and Director of Laboratoria.   Both startups are successful and have a great technological impact, that’s why I didn’t want to refrain from sharing their experiences and advice so you don’t think it twice and encourage you to jump into the boat of Innovation and Entrepreneurship!   Camila: Unity is strength: Don’t be afraid to share your idea, what if someone else helps you on your venture? What about they help giving it a more impacting approach? Don’t be afraid, the worst that can happen is that it becomes an anecdote. Take advantage of information access: Currently, the use of Information Technology allows us to connect with different companies and communities. It let us learn online and that would help center your objectives and realize your venture. Dare to fail: Don’t be afraid, risk it with your idea, we are humans and not robots. If we are wrong and we fall, let’s shake the dust away and keep on going, “The road is long” anyway. Identifícate: We are a country with different improvement opportunities. Don’t wait for a startup á-la Google or Apple, we count with a lot of different resources from the ones your idols had across the pond.   Mariana: While Mariana spoke about all those experiences when she hit a wall to keep on going forward with her project,...
Ignite! Business Development Program – 1st Module

Ignite! Business Development Program – 1st Module

On 5th November, at the invitation of Instituto Invertir, started the first module of Ignite: a program development business which it aims to spread entrepreneurship and bring the entrepreneurial tools and concepts to help you refine your business plan refine their business model and above receive feedback and learn from experience not only instructors but also from the audience. This module focuses on market analysis, value proposition and business model, marketing and distribution strategy. The great combination of experience of instructors, since they are all part of the Startup Weekend Lima, and fluid interaction among the participants makes not only be reviewing concepts but also receive instant feedback, new ideas are born and you obtain a perspective that perhaps you had not considered. Rather than write about the topics covered in this first module, as the sommelier is available here, this post is to share my experience: Introduce your business idea, other ideas and at the same time to review concepts and associate them with something real, out of the theory; was extremely rewarding for me because not only received feedback for WiT (yes, WiT Peru also plans;)) and some other personal projects also was infected me feeling entrepreneurial business and my vision is a little (lot) more clear. Super Recommended! And while I wait to start the following module: Finance I will refine my Business Model Canvas, Canvas working on my Culture and reviewing a little more about the world of marketing...